Bloggers beware! Check your facts. The FTC (Federal Trade Commission) is watching you. It is okay to write about products but be sure what you say is correct. Recently, some companies have overused and overstated the health benefits of some nutrients contained in their products. This misleads the public into buying what they believe will enhance their health. The information still may be true but not to the extent that, in some cases, is being advertised.
The FTC, alarmed at the rapid increase in scams since the economy downsized, began to fight back. As the nation’s protector of consumers, they use the same tactics as the scammers, blogs, television news, and whatever means available, to alert the public. They work within the justice system to see that consumer protection laws are enforced, continually alerting the public about the latest fraudulent schemes and invites questions and feedback and complaints from those who have been scammed or who wants to learn more.
The FTC honors competition and sees it as a means of lowering prices, enforcing reliability and promoting, better business. Yet they want the competition to be fair and equal. Legislation permitting them to get involved in mergers and acquisitions by big corporations before they happen is the Hart-Scott-Rodino Act. Both the FTC and DOP (Department of Justice) are involved in overseeing that right prevails over wrong in these transactions.
BlueHippo, a computer-financing company that was defaulting consumers is one example of how justice prevails when the FTC gets involved. It is easy to see how this company falls short on its promises. They are a lending company that disregards credit reports and lends to those who want to buy products even when they cannot afford them. Their involvement with FTC resulted when they defaulted on computer loans. They accepted money from consumers but did not deliver on their promises.
In their own words of who they are and what they do: Located in Baltimore, MD, BlueHippo helps consumers nationwide purchase and finance the products they want and need, independent of their credit history.
Beware. To keep up with who is out there to scam you and how you can be forewarned, get acquainted with FTC and learn of other fraudulent practices making their rounds. While the Internet makes it easier for scams to proliferate, it also makes it easier to catch them. Blogs are an excellent way for promoting just about anything, and most are generally well received.
Companies are finding that hiring bloggers to promote their products are an easy and relatively inexpensive advertisement medium. One suggestion to help readers better understand the fact of the matter about what is promoted via blogs is to get to know the source. FTC does.